EU KIDS Act: Social Media Ban for Under-15s
The EU KIDS Act will ban under-13s from social media and limit 13-15 year olds to one hour daily via guardian-approved accounts.

The update
The European Commission has adopted the EU KIDS Act, a new regulation designed to reshape how children access online platforms. Under the act, social media companies must prove their services are safe by design or face fines of up to 6% of global sales. The rules target a wide range of digital services, including video-sharing platforms, AI chatbots, and online games.
Why it matters
The legislation introduces a strict age-based access framework. Children under 13 are effectively barred from creating social media accounts. Those aged 13 to 15 are limited to one hour of daily access via “mini accounts” that must be set up and managed by a parent or guardian. Only users aged 15 and older will be able to create their own accounts independently.
What to watch
Implementation details remain the focus of attention. The EU has not yet specified how platforms will verify user ages, a technical hurdle that could impact enforcement. The legislation is also expected to face legal and political challenges from the tech industry and some member states.
Sources
- European Commission Press Corner — Official announcement of the EU KIDS Act adoption and core provisions.
- bbc.co.uk — Specifics on the age restrictions (under-13 ban, 13-15 hour limit) and safety by design requirements.
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