Double Fine’s $100M Brütal Legend 2 Kickstarter

The update

Double Fine has launched a new Kickstarter campaign for its Amnesia Fortnight game jam, with an ambitious stretch goal: $100 million to make Brütal Legend 2. The studio, recently freed from Xbox ownership, is seeking $400,000 for the game jam project and has currently raised around $275,000 with 29 days remaining. The campaign allows fans to vote on which game jam projects will become full-fledged games.

Why it matters

This represents one of the most ambitious crowdfunding goals in gaming history. The $100 million ask for Brütal Legend 2—significantly higher than typical game development budgets—suggests either a massive production scale or a strategic move to generate buzz. The move comes after Double Fine’s split from Xbox, which included layoffs affecting 25% of its team and the transfer of publishing rights back to the studio. Brütal Legend, originally released in 2009, featured Jack Black and other notable voice actors in a unique action-strategy hybrid.

What to watch

Monitor the campaign’s daily funding rate to assess if momentum builds toward the $100 million goal. Watch for additional stretch goals that Double Fine might add as the campaign progresses. Observe whether other gaming studios respond with similar ambitious crowdfunding models. Pay attention to how Double Fine communicates progress on its larger projects while running this campaign.

Sources

• kotaku.com — Details about the Kickstarter campaign and Brütal Legend history
• ign.com — Information about Double Fine's split from Xbox and current development status